Jimmy Hansen Design

Focused on multidisciplinary brand identity design, Jimmy currently creates as an Associate Creative Director at Pivot Design, Chicago.

Hey what else says swag more than square business

Hey what else says swag more than square business cards with copper edges?

Brand identity I designed for a great friend’s m

I was tasked with designing every touch point, ins

I was tasked with designing every touch point, inside and out! Motto, Menswear & Accessories.

Evoke: A Porsche training center that’s also a p

Evoke: A Porsche training center that’s also a place for community, fellowship and brotherhood rooted in Christianity. Basically a high-end Christian retreat center disguised as a racing school. The ‘O’ in the center balances positive and negative space to double as a cross. Italicized letterforms are inspired by the motorsport side of the retreat.

Another just for fun project. Hailstorm Brewing in

Website design concept for a real estate developme

Website design concept for a real estate development in Fulton Market, Chicago. This idea was inspired by traditional Bauhaus principles and the general energy of the Fulton Market neighborhood. Designed under creative direction of Brock Haldeman, Jay Byrnes, and Brett Tabolt of Pivot Design.

The gentlemen over at Sigma Alpha Epsilon enlisted

The gentlemen over at Sigma Alpha Epsilon enlisted our team at Pivot Design to do a complete rebrand. With such an incredibly rich history, we focused on a strong single element in their coat of arms: the Phoenix. A symbol of rebirth, a symbol of rising above—a much needed message for their organization. Completed along side Daniel Andrews and under direction of Brock Haldeman, Brett Tabolt, and Liz Kanter of Pivot Design.

2019 poster series for the guys over @lsapproved a

2019 poster series for the guys over @lsapproved and their amazing car and motorcycle show #brewhaus in Milwaukee each year.

More of that “just for fun” project I mentione

More of that “just for fun” project I mentioned last week. There’s a local favorite ice cream parlor in Palos Park, IL that’s been there since 1937. Current branding is...not good. So I took a stab at would I would create for the business.

Unused identity direction for the World Dairy Expo

Unused identity direction for the World Dairy Expo.
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Under creative direction of Brad Nellis @distillerymadison

Full and abbreviated logo for Evoke, a high-end Ch

I love anything automotive related. Here’s an un

I love anything automotive related. Here’s an unused truck I drew for a buddy’s concrete construction business. We later decided this wasn’t the best option for him, but it’s still cute!

A refreshed, balanced, and optimized monogram logo

SAE rebrand included an all-new website. Completed

SAE rebrand included an all-new website. Completed along side Daniel Andrews and under direction of Brock Haldeman, Brett Tabolt, and Liz Kanter of Pivot Design.

More ice cream please! Branding for a local ice cr

More ice cream please! Branding for a local ice cream shop in Palos Park, IL.

Monogram for Brewhaus car show in Milwaukee Wiscon

Monogram for Brewhaus car show in Milwaukee Wisconsin. Inspired by MKE’s rich beer brewing industry and German heritage.

The gentlemen over at Sigma Alpha Epsilon enlisted

The gentlemen over at Sigma Alpha Epsilon enlisted our team at Pivot Design to do a complete rebrand. With such an incredibly rich history, we focused on a strong single element in their coat of arms: the Phoenix. A symbol of rebirth, a symbol of rising above—a much needed message for their organization. Completed along side Daniel Andrews and under direction of Brock Haldeman, Brett Tabolt, and Liz Kanter of Pivot Design.

Here’s a recent numbergram I designed as the log

Monogram for Plush Horse Ice Cream Parlor, Palos P

Monogram for Plush Horse Ice Cream Parlor, Palos Park, IL.

Branding for a local ice cream shop in Palos Park,

Branding for a local ice cream shop in Palos Park, IL.

The shopping bag! Ohh how important the shopping b

The shopping bag! Ohh how important the shopping bag is, ha! We had to stand apart from all the other Third St. shop’s bags so that Motto stood out. The small copper crush eyelet is the perfect touch 👌🏼

Stationery system from our friends at SAE.

Stationery system from our friends at SAE.

Yay for ice cream! I’ve decided to take small lo

Yay for ice cream! I’ve decided to take small local business and rebrand them on my own....yes just for fun. Keeps my creative juices fresh and flowing. More to come on this!

A recent unused mark.

A recent unused mark.

A logo redraw for a non-profit memorial fund start

Another year of Brewhaus, a Milwaukee-based car an

Another year of Brewhaus, a Milwaukee-based car and motorcycle show I established the identity for. Shoutout to @ls_mr_tony for coordinating the production of all materials and the @lsapproved guys for allowing me to do my thing from a graphic design standpoint. Excited to get to work on next year’s look!

Vertical business card design for an unused identi

Vertical business card design for an unused identity we pitched back in the day. Still love this minimal and contemporary aesthetic.

An unused student project for my good family frien

An unused student project for my good family friends over at McNally Landscaping. Worked 7 hard and long summers with this company—I retained the work ethic.

The gentlemen over at Sigma Alpha Epsilon enlisted

The gentlemen over at Sigma Alpha Epsilon enlisted our team at Pivot Design to do a complete rebrand. With such an incredibly rich history, we focused on a strong single element in their coat of arms: the Phoenix. A symbol of rebirth, a symbol of rising above—a much needed message for their organization. Completed along side Daniel Andrews and under direction of Brock Haldeman, Brett Tabolt, and Liz Kanter of Pivot Design.

An unused identity for Arrive—a luxury travel co

Another logo study for a recent real estate brandi

A contender in the initial presentation to the cli

Two as one. —

It’s about that time of year! Planning for Brewh

The business cards feature different mottos to hel

The business cards feature different mottos to help peak ones interest and hopefully inspire.

An advertisement concept for a culinary arts schoo

An advertisement concept for a culinary arts school we developed a while back. Still love this identity! Swipe to see a bit more.

Icon set for Evolve Biologics brand our team creat

More of that sexy stationery from the McNally Land

More of that sexy stationery from the McNally Landscaping rebrand project I did back in school. Good times!

An unused identity for Arrive—a luxury travel co

An unused identity for Arrive—a luxury travel consultancy based in Chicago. Developed alongside Danielle Andrews and Katharine Cikanic at Pivot design, under creative direction of Pivot Design President & Executive Creative Director, Liz Kanter.

Blind emboss and gold foil business card concept f

Blind emboss and gold foil business card concept for the rebrand of SAE, the largest fraternity in the U.S. Completed along side Daniel Andrews and under direction of Brock Haldeman, Brett Tabolt, and Liz Kanter of Pivot Design.

Logo and stationery bits for a local landscaping c

Who doesn’t like copper!? Here’s another unuse

Who doesn’t like copper!? Here’s another unused ID for that same building at 175 in Chicago. For this concept I focused solely on the architectural structure that makes the 2 distinct building atriums possible. From there I added a bonus numerical set also based on the grid. These numbers could be used for floor signage, room numbers, stationery, etc. Ultra thin and ultra sophisticated. Created under creative direction of Brock Haldeman and Heather Kintner of Pivot Design, Chicago.

An unused identity for Arrive—a luxury travel co

An unused identity for Arrive—a luxury travel consultancy based in Chicago. The business cards were designed to have a personal and conversational feel. Developed alongside Danielle Andrews and Katharine Cikanic at Pivot design, under creative direction of Pivot Design President & Executive Creative Director, Liz Kanter.

Coined the “Araiza Delta”, Option 3 for a frie

Coined the “Araiza Delta”, Option 3 for a friend’s concrete construction business resembles an abstract letter ‘A’ and alludes to the inter-workings of partnership.

How could you not enroll in this culinary arts pro

How could you not enroll in this culinary arts program after being handed this kickass die-cut brochure?

Option 2 for Araiza Corporation. Stay tuned for th

Why is designing for yourself so difficult? Here’s my new monogram. Minimal. Stable. Enduring.

Another ID concept for a real estate development i

Another ID concept for a real estate development in Fulton Market, Chicago. This idea was inspired by traditional Bauhaus principles and the general energy of the Fulton Market neighborhood. Designed under creative direction of Brock Haldeman, Jay Byrnes, and Brett Tabolt of Pivot Design.

Here’s how the lightning bolt came to fruition.

Here’s how the lightning bolt came to fruition. An unused identity concept for a friend’s electrical contracting business—M3 Electric. They’re comprised of 3 IBEW electricians, whom all have first names beginning with “M.” The bolt serves not only as an abstract 3, but also as a mathematical exponent representing the 3 founders. For color, electric blue seemed fitting.

I created banners for the #shclitzpark gates at th

I created banners for the #shclitzpark gates at the Brewhaus carshow to incorporate the new branding throughout the show.

Identity design work for a car and motorcycle show

Identity design work for a car and motorcycle show in Milwaukee, WI. Inspired by the beer brewing industry and industrial influences of the city, this identity holds similar qualities. The show happens July 21st this year. I’ll be there in my vintage VW Bug. See you there!

The gentlemen over at Sigma Alpha Epsilon enlisted

The gentlemen over at Sigma Alpha Epsilon enlisted our team at Pivot Design to do a complete rebrand. With such an incredibly rich history, we focused on a strong single element in their coat of arms: the Phoenix. A symbol of rebirth, a symbol of rising above—a much needed message for their organization. Completed along side Daniel Andrews and under direction of Brock Haldeman, Brett Tabolt, and Liz Kanter of Pivot Design.